No click-baits – this short article deals with the idea of companies treating the employees as well as they would their key-customers.
For years the old rule of thumb meant that acquiring a new customer costs 5 times more than retaining an existing one, but the cost of acquiring customers today is too industry and channel specific to talk about averages.
Tag: employer branding
Dispelling employer branding myths
Amidst the buzz surrounding employer branding, it’s crucial to debunk the myths that undermine its true value. Beyond superficial perks, employer branding plays a vital role in attracting and retaining top talent, creating a unique organizational identity, and gaining a competitive edge in the talent market.
How to solve the problem with the lack of quality workforce: Employer branding for the industry
One possible solution to the problem of the lack of quality workforce in the industry is to invest in employer branding. By defining your Employee Value Proposition, creating a strong employer brand message, and investing in employee development, you can attract and retain top talent. But how can you ensure that your employer branding efforts align with your overall business strategy?